In an effort to get more science into the museum, I've been wanting to do some sort of lecture series, but lectures are boring and hard to sell, so I'm bribing people with classic sci-fi movies (tonight was Attack of the Crab Monsters) followed by "fun" presentations by real life scientists. It's interesting and educational and I got to paid to watch a movie and listen to a super funny scientist. All in a days' work.
It's hard to know if new programs will be successful, there are a lot of factors to consider, so it's always nice when things go according to plan.
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